How long does it take to create a brand awareness campaign?
Our average campaign project takes about 16-18 weeks from start to finish, including strategy, creative, and production. Timelines can flex based on client needs, number of deliverables, and exact creative approach. We’re not afraid of a quick-turn project, and we’re just as happy to take our time and make sure all key stakeholders feel bought-in before production.
What kinds of brands are a good fit for AOR-style relationships?
We love working with client teams for many years to build a brand together. We think of ourselves as an extension of our client partners’ teams, with a core account + creative team supported by media, production, and interactive teams as necessary to build the brand over the long-term. The Spy Museum and Short Codes case studies are great examples of our AOR work.
What kind of production budgets are required for a campaign?
Production is expensive because shooting live-action or stills is simply expensive! Our team is experienced at writing to a budget, to ensure that we can actually produce what we dream up. Our live action campaigns start at about $200,000 but our average campaign project size is about $350,000.