Whether you’re 17 or 72, prom queen or drag queen, k-beauty obsessive or reluctant moisturizer, your face is your most prized possession. And it deserves the softest, strongest touch.

Cotton rounds are a bathroom commodity — cheap and generic. But not all cotton rounds are created equal. Swisspers cotton pads are extra soft, durable, and stand up to any makeup routine. Our campaign told audiences across the country that no matter what makeup you put on, when you take it off, start with Swisspers cotton rounds.